Boston Marathon: 6 Mile Moment 2015

Monday's 119th Boston Marathon could have had better weather. But Framingham's residents didn't seem to notice the less-than-perfect conditions.

Downtown Framingham was packed with excited spectators - gathered together for Framingham's second annual 6 Mile Moment - to cheer on the runners and take part in the event's festivities.

Middlesex Savings Bank partnered with Black Cow Ice Cream to give away free ice cream; there was face painting, free swag and T-shirts galore. Jamin' 94.5 broadcast from Deluxe Depot Diner, where spectators could pop in, warm up, enjoy a Jack's Abby and some of their famous diner fare.

Outside, DJ Haze and the Bloco Afro Brazil band took turns performing for the crowd and spectators, helping to keep atmosphere fun and lively.

Last year MediaBoss partnered with Holli Andrews of Framingham Downtown Renaissance and The Town of Framingham to put on the inaugural 6 Mile Moment. Together, our goal was to create a moment that people could capture and share world-wide. We were beyond pleased to see such a fantastic turn-out in its second year despite the cold weather and rain.

Patriot's Day has always galvanized the people of our state: the date commemorates the beginning of our fight to gain independence from Great Britain; it's a the day of our Boston Marathon when throngs of citizens stop what they are doing to cheer on the incredible athleticism and will-power of the runners that come from around the globe to race through our streets. And now, since 2013, it signifies our refusal to give in to fear and hatred and our commitment to working together for a better future.

We, as residents of Massachusetts, showed this last year and we proved it again this year. The level of coordination between the Town of Framingham, Department of Public Works, Framingham Fire Department, Framingham Police Department, State Police, FBI and Homeland Security was extraordinary. We are incredibly humbled to have the honor of working along side these hard people, incredibly smart people.

We, along with reps from The Town of Framingham and Holli from FDR, worked with the Framingham Police to make this event happen for its residents. It's their first priority to keep the people of Framingham safe and to make them feel safe. We are grateful for their guidance.

We live streamed the race live from the 6 Mile Moment with our favorite new piece of equipment, the BlackMagic ATEM 2 M/E Production Studio 4K. We've produced broadcasts for every type of event from Head of State summits to professional sports to world-wide corporate communications and medical conferences, but we'll be honest: The weather at this year's Boston Marathon made this one of the toughest broadcasts we've done, yet.

We are already looking forward to next year's event and given the excitement of the local businesses, the town and its residents we know 2016's 6 Mile Moment will be even bigger and better!

Special thanks to Holli Andrews for coordinating the sponsorships and the Bloco Afro Brazil band. Thank you to the DJ, Jon Hayes (DJ Haze). Thank you to our sponsors, Middlesex Savings Bank, Consigli Construction, The Deluxe Depot Diner (who provided power and Internet to us for our broadcast) and The Town of Framingham. And of course, thank you to our crew!

Photos by Mike Neilan

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Erin Hayes

Erin Hayes is a seasoned event producer and visual storyteller with over a decade of experience directing large-scale live productions across the globe. In just 80 days, she produced 24 events in 10 different countries—an international sprint that speaks to her logistical acumen and creative leadership under pressure. As the founder and Executive Producer of MediaBoss, Erin has led the IMAG (image magnification) teams behind some of New England’s most iconic events, including Boston Calling Music Festival, where she directed the Blue Stage in 2018 and 2019, and Comics Come Home, Denis Leary and Cam Neely’s annual sold-out comedy fundraiser, which she has produced since 2017. Her portfolio spans nonprofit galas, fundraisers, and theatrical events—from Boston Medical Center’s Vital Village and Sudbury Valley Trustees' Annual Gala, to live stage productions such as Saints, Sinners and Serial Killers and Hunting Whitey, both staged at the historic Wilbur Theatre. Whether she’s producing a multi-cam livestream or crafting a seamless on-stage experience, Erin brings a steady hand, an editorial eye, and a deep commitment to mission-driven storytelling.

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