You know that your marketing strategy isn't complete without a comprehensive content marketing plan. There are countless studies that show your visitors are looking for quality content before they make a purchasing decision and we all know that Google prefers real content to keyword-stuffed content.
4 Lighting Tips for Great Video
Occasionally, you may not have the luxury of hiring a professional production company to shoot your video for you. Maybe there's a last minute opportunity to interview a star customer and there isn't time to schedule a crew (though you should still give us a call to see), or maybe there's a syngeristic moment that presents itself at a trade show. Or maybe, you want to do something creative after work and shoot a web short.
Whatever it is, you'll want to make it look as good as possible.
So you should go out and buy a top-of-the-line video camera for these moments, right?
Wrong.
The key to great video is not the camera. It is the lighting.
Corporate Video Production: Catalogic ECX Launch
We love being the corporate video production partner to our clients. Here's a great example of how hard we work - and how well we work together as a team - to deliver the best quality of product regardless of short deadlines.
One of our technology clients, Catalogic, approached us mid-January with a question: Could we produce a suite of original visual content, including 6 videos and a multitude of graphics to support both the videos and social media efforts in time for their February, 10th launch?
MarketingProductionSocial Media MarketingVideoContent Marketing
How to Avoid the Zombie Lead
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